69 years ago today, the first Corvette rolled off a temporary assembly line on
June 30th, 1953
Harley Earl was GM’s Head of Styling & the story goes that he was at a race at Watkins Glen in New York to show off his La Sabre concept car when he had the first vision of creating a two-seater sports car that could compete with the likes of Jaguar, MG, and Ferrari.
Code-named “Project Opel” the first prototype was created out of a new construction method utilizing glass reinforced plastic which we refer to today as fiberglass.
Introduced in January 1953 at the GM Motorama show at the Waldorf-Astoria Hotel in New York City, the first Corvette received great reviews and public acclaim for the little white roadster prompted GM to fast-track the Corvette into production.
The first retail models were hand-assembled in the back of the Chevy’s Customer Delivery Center in Flint, Mi, just six months later.
Chevy built 300 Corvettes over the course of the 1953 model year.
A uniform design allowed the workers to concentrate on putting the bodies together without being distracted by trim and equipment variations. Therefore, all 1953 Corvettes were Polo White with Sportsman Red interiors and equipped with a canvas soft-top, 6.70 x 15 whitewall tires, and a Delco signal-seeking radio.
Also, standard was a
5,000-rpm tachometer and a counter for total engine revolutions.
Although some sports car purists took exception to the Corvette’s only available transmission, the 2-speed Powerglide automatic, the Corvette was still a decent sports car with well-tuned examples running 0-60 mph in 11 seconds & having a
top speed near 105 mph. 
The Blue-Flame 6-Cylinder was reported to make 150 horsepower after engineers gave the engine a more aggressive camshaft, solid lifters, dual valve springs, &a higher compression ratio.
The Corvette’s original base price was
set at $3,498.00.
However, the public was hard-pressed to get one as most of the production was doled out to project engineers, GM executives, and other high-profile customers including Hollywood movie stars like John Wayne.
In fact, a dealer notice issued in July ’53 from the Central Office proclaimed:
“No dealer is in a position to accept firm orders for delivery of a Corvette in 1953.”
Chevy would take the first 2 Corvettes off the line and use them for engineering testing, with both eventually destroyed.
That leaves the VIN 003 as the oldest surviving Corvette, but that car isn’t without controversy as the VIN 003 frame was separated from the body for additional testing, and now there are two 1953 Corvettes proclaiming to be the oldest surviving.
As other production-completed Corvettes rolled off the assembly line, Chevy used several as promotional cars, and the “Corvette Dealer Tour” was born. Dealers would get one of Polo White sports cars to display in their showrooms and use the opportunity to bring in customers to see it in person.
The road to success for the Corvette would be slow those first few years and the car was
nearly canceled following the 1955 model year, which saw just 700 cars built.
By then, the engineering talents of Zora Arkus-Duntov began paying off as the Corvette would finally see a Chevy V8 installed,
with technological leaps coming later with the addition of a proper 4-speed manual transmission and
fuel injection.
